AI Personal Assistant for UK Tradesmen

Your evenings back.
Your business sorted.

You're brilliant at your trade. Graft handles everything else — calls, invoices, messages, bookings, reviews — twenty-four seven, in your own voice. Not a single customer will know.

Validation Research · 200 UK Tradesmen · March 2026
81.5%
gave a green light. Target was 60%.
£7,240
average annual loss reported by tradesmen surveyed.
61%
said £29/month was cheaper than they expected to pay.
92%
of plumbers and electricians said yes. Immediately.

Verdict — build it. One recovered missed call per month pays for six months of Graft.

From Validation Interviews · March 2026

All invoices already sent. Money in by end of week without me chasing anyone.

Plumber · Manchester

Phone handled itself all day. No missed jobs. Diary full for next two weeks.

Electrician · Birmingham

My wife stops asking me to put the phone down at dinner. That would be enough.

Builder · Leeds

What Graft Does

Every part of running your business. Handled.

Section 02 / Features
01

AI Phone Answering

Answers every call 24/7 as your own PA. Qualifies leads, books jobs, notifies you instantly.

Starter
02

AI Invoicing

Invoice generated the moment you finish a job. Automatic chasers at 3, 7, 14 days.

Starter
03

Unified Inbox

Every customer message — Instagram DMs, Facebook Messenger, email — in one place. Drafted replies in your voice, ready to approve.

Starter
04

Voice-to-Quote

Speak a voice note. Professional quote ready in 60 seconds, sent while you're still on the drive.

Starter
05

Smart Scheduling

Live calendar management, branded booking confirmations, automated job reminders.

Starter
06

Review Automation

Request sent 48 hours after every job. AI drafts your response for one-tap approval.

Starter
07

Social Automation

Writes and schedules posts for Instagram and Facebook. Monitors DMs, responds instantly. Leads do not wait.

Pro
08

Compliance Tracker

Gas Safe, NICEIC, insurance, MOT. Reminders at 60, 30, 7 days. Never caught out.

Pro
Simple Pricing

One recovered missed call pays for six months.

Section 03 / Pricing
Starter
£29
per month · cancel anytime
  • AI Phone Answering, 24/7
  • Automated invoicing & chasers
  • Unified Inbox — Instagram, Messenger, email
  • Voice-to-Quote in 60 seconds
  • Smart scheduling
  • Review automation
  • Branded customer booking page

78% willingness-to-pay confirmed · 61% said it was cheaper than expected.

Pro
£59
per month · cancel anytime
  • Everything in Starter
  • Instagram automation
  • Facebook tools & AI Messenger
  • Compliance tracker
  • Business intelligence reports
  • Xero & QuickBooks integration

51% willingness-to-pay confirmed · highest uptake: gas engineers.

Business
£99
per month · cancel anytime
  • Everything in Pro
  • Multi-user up to 6 employees
  • Fleet & job tracking
  • Facebook Ads AI
  • Priority support
  • Dedicated onboarding call

22% willingness-to-pay confirmed · small trade businesses, 2 to 6 vans.

Early Access

Be first. Pay less. Shape the product.

Founding members get a locked-in beta price and direct access to the team. We're building this for tradesmen, with tradesmen.

You're on the list. We'll be in touch before launch with your founding-member pricing.
Something went wrong. Please try again, or email hello@graftassistant.co.uk.

No spam. No card. We'll contact you personally before launch.